Okinawa sets sights on secoming a world-class cycling destination in 2025
Okinawa Prefecture is set to become a world-class cycling destination, offering cyclists from around the globe the chance to experience its subtropical islands.

Leading the initiative is a group of Okinawan cycling experts, including the Chairman of the Okinawan Cycling Association. Their objective is to upgrade a popular cycling route that encircles Okinawa's main island to one of Japan's National Cycling Routes. This prestigious designation requires roads to meet strict standards for safety, width, and cyclist amenities. The project is expected to boost the local economy by an estimated 10 billion yen.
Okinawa's subtropical climate and stunning landscapes make it ideal for cycling, particularly during the winter months when temperatures range from a comfortable 15-20 degrees Celsius. While professional athletes are drawn to events like the Tour de Okinawa and All Japan Triathlon Miyakojima, the islands cater to cyclists of all levels. Popular routes include the Ginowan Tropical Beach – Ikei Island Cycling Tour, featuring the area's highest elevation gain of 554m, and the demanding Arashiyama – Yabu Cycling Route with a 417m climb.
The Kouri Bridge Cycling Tour is another popular choice, connecting Okinawa's main island to the scenic Kouri Island. Cyclists can enjoy views of expansive sugarcane fields, the region's famous purple sweet potatoes, and Okinawa's iconic Heart Rocks landmark on Tinu Beach.
Cycling is an integral part of Okinawan life, embraced in both cities and smaller islands. Numerous rental companies cater to various needs, offering a wide selection of bikes for all abilities. Fat bikes from providers like Fat Bike Rental Taketomi are a popular option in the YaeYama region, while ChuraChari bicycle-sharing e-bikes are readily available in Naha, the prefecture's capital. Companies like E-Charity enhance the experience further by providing guided tours and equipment rentals, allowing visitors to explore the region's rich history and culture by bicycle.